AIMIA

The Digital Industry Association of Australia (formerly known as AIMIA) has gone through an exciting new change! We’ve changed our name and launched a new association!  Introducing Digital & Technology Collective. We’re a network of Australia’s digital experts: agencies, organisations and individuals that provide services and solutions in the digital and technology space. We attract those who are passionate about the digital and digital technology industry’s potential to create innovations that can help to solve many of the challenges facing Australian consumers and businesses. Together, we work to accelerate Australia’s economic progress by creating a greenhouse environment that will nurture innovation in digital and technology.  I was asked to lift and update AIMIA brand, plus its digital communication, I took this case study on as how to learn from customers perspective…